Conversion Rate Optimisation Analyst
London

My client is looking for a brand-new Conversion Rate Optimisation Analyst that has a passion for data-driven software optimization to join their well-established Digital Marketing team. They are offering a competitive salary of up to £60,000, offering a hybrid model of working. They are a household name within British Heritage fashion, based in the heart of London.

You will work to increase conversion rates and improve user experiences, playing a significant role within an expanding team shaping, developing, and implementing a long-term CRO strategy and roadmap. You will coordinate campaigns from ideation through to completion, whilst investigating issues arising in the sales journey and website behaviour trends to produce analysis on trading changes. You’ll work closely with stakeholders and development teams to understand why inefficiencies may exist and present your testing hypothesis to key stakeholders for sign-off. You will be expected to keep up with the latest industry news, trends, techniques, and technologies.

You will be an analytical and creative thinker with experience using AB/MVT testing tools with a solid understanding of UX with an ability to identify trends, create hypotheses and testing plans. You will have experience within web analytics and Google Analytics (or equivalent) ownership experience. An understanding of HTML, CSS, JavaScript and Agile Development processes is also desirable.